Product design and strategy at the intersection of media, technology and journalism.
See Work ↓ and let’s Talk →
Selected Work
Hackathon

How might we tackle misinformation through AI+Design interventions?
A snapshot of the project won 2nd place at the 1991 Hackathon: Media, organised by SocialBoost and 1991 Accelerator with the help of Google for Startups and USAID.
Design Philosophy

Humane Design
Putting the user at the core of every design decision.

Driven by Heuristics
Plans, processes and methodologies play a pivotal role in successful outcomes.

Focus on Growth
Crafting meaningful experiences at scale so that an organisation can exceed its business goals while delighting its customers.

About
A product and UX design leader with 15+ years of experience across media, SaaS, and AI/ML, I combine my journalism background with hands-on skills to help teams validate ideas, prototype quickly, and implement AI-driven workflows.
Currently: Building audience-centric, trustworthy and innovative media products. Open to remote or hybrid opportunities in India or Europe.



